Writing Short Films

Three things I did not know:
1. Always keep your limits/budget in mind.
2. Always keep it visual (though I feel like this rule can be broken if it's done correctly)
3. ALWAYS stay away from cliches. I feel like this is especially important. Do something original.

Two opinions:
1. I think the biggest rule they left out of this is make something unexpected. Don't make something straightforward where you can guess the ending.
2. Story is more important than anything else.

One question:
1. Why are some films so boring? It seems like the biggest hits are always the most predictable films. Even during the climax of something like The Avengers, I knew that *cough*a certain character*cough* was returning in a sequel and wouldn't die. Oh well.